Kendrick Lamar’s “Mr. Morale & The Big Steppers” Breaks Apple Music’s 2022 First-Day Streams Record.
36-year-old Kendrick Lamar is no stranger to breaking records with his art, and according to a recent tweet from Apple Music, his latest album, Mr. Morale & The Big Steppers will be no exception to his winning streak. Less than 48 hours after the 18-track record’s release, it’s been announced that K-Dot managed to break Apple’s first-day streaming record for 2022.
“Shout out @kendricklamar,” the DSP wrote early this morning. “K-Dot’s Mr. Morale & The Big Steppers had the most first-day streams for an album released so far in 2022.”
As Uproxx notes, Apple Music didn’t clarify exactly how many streams Lamar’s album has accrued, although it has been projected that we’ll see it make a No. 1 debut, and it’s entirely likely that more records will be broken over the coming weeks.
While many were pleased to see the return of Kung Fu Kenny, his new album doesn’t come without its share of controversies – one of which is his collaboration with Kodak Black on “Silent Hill,” causing some listeners to call the Compton rapper out for working with a problematic figure like Yak.
Shout out @kendricklamar.
K-Dot's 'Mr. Morale & The Big Steppers' had the most first-day streams for an album released so far in 2022.https://t.co/Abap1ayEtY pic.twitter.com/paCc9HyykQ
— Apple Music (@AppleMusic) May 14, 2022